Neudesic today announced a webinar series highlighting its strategic alliance with Microsoft and ExactTarget, and the Actionable Marketing Intelligence Solution the companies are combining to offer. The series will launch with a March 17th webinar presentation and follow with two subsequent presentations on March 19th and 24th.

Links to the webinars along with subjects, dates and times are included below:

November 1, 1999

Lowell celebrates its most famous literary figure with a marathon reading of his seminal work, On the Road, on the occasion of the 50th anniversary of its publication on Sept. 5, 1957. On Sept. 5, 2007, 43 readers will read from one chapter of On the Road, beginning at 10 am and continuing until it is done, estimated at about 10 pm. The marathon reading will take place at Olive That & More at 167 Market Street, Lowell, a deli serving sandwiches, baked goods, beer and wine. Admission is FREE. Readers and estimated times are listed below, but please note that times are approximate, and the schedule is subject to change without notice.

10 am

Part One

Chapter 1 – John Sampas, Jack Kerouac Estate Adminstrator

Chapter 2 – Russell Brand, English radio and TV personality, BBC producer

Chapter 3 – Dave McLaughlin, filmmaker On Broadway

11 am

Chapter 4 – Lloyd Schwartz, poet, UMass Boston Professor, Pulitzer Prize winner, Boston

Sports Media Challenge, a strategic communication training and consulting company, has won a top award for its website from the Web Marketing Association. More than 700 sites from around the world were judged in the competition. http://www.sports.mediachallenge.com was selected as a “1999 Outstanding Website” based on its “design, innovation, content, interactivity, navigation, ease of use and use of technology.” In just three years, Sports Media Challenge’s website has become the premiere online resource for communication solutions for high profile athletes, coaches and sports administrators at all levels. Other award winners included such companies as ESPN, Bell Atlantic, Sony Pictures, Andersen Consulting, and the Discovery Channel.

“Our goal is to become the most recognized communication resource in sports, so it was critical to be on the leading edge of technology,” says, Kathleen Hessert, President of Sports Media Challenge. “Our site is both a popularand invaluable resource among some of the most accomplished sports figures today. But from my perspective, it has to also draw young and emerging athletes to fulfill its potential. An added benefit is it’s attraction from our corporate clients exploring use of the Internet for global communication and training,” Hessert adds. Sports Media Challenge also developed the strategic plans and continues to manage content for NFL quarterback, Peyton Manning’s web site. Sports Illustrated recently called Manning’s website the best in the NFL. (November, 1999)

Marketing and New Media Director, Rafi Shikoh, who oversees technology development for Sports Media Challenge, says the project was envisioned as a marketing tool and has helped build the Sports Media Challenge brand as well as bringing new clients and international media exposure to the company.

“This award demonstrates that small entrepreneurial companies like ours can develop cost effective, exciting and valuable websites that can compete with thebigboys,” Shikoh says. The company is currently in key discussions with some Fortune 500 companies to develop new online training services to impact the growing global economy.

Since it’s launch in early 1997, the Sports Media Challenge website has offered discussions and analysis of hot topics in the news, celebrity interviews, interactive skills tests and discussion forums for coaches, athletes, and sports administrators in a highly interactive and easy to use environment. Recent online interviews in our special FAST TRACK sections for Athletes, Coaches and Administrators included Giving and Taking Feedback with Peyton Manning (Indianapolis Colts Quarterback), Strategically Responding to the Public with Dr. Deborah A. Yow (Director of Athletics, University of Maryland),and The Critical Post-Season Evaluation with Ricky Hunley (Associate Head Football Coach, University of Missouri.)

About Sports Media Challenge/ Communication Concepts:

Sports Media Challenge and it’s parent company, CommunicationConcepts have provided training and consulting services to personalities from the NBA, NFL, The PGA TOUR, NASCAR, the Olympics, ATP TOUR and NIKE as well as executives from major corporations such as KPMG, Milliken & Company, ESPN, NASCAR, Bank of America, Seagram and Springs Industries to name a few.

About The Web Marketing Association:

The Web Awards competition is conducted by the Web Marketing Association Inc. (WMA), an independent organization founded with the purpose of evaluating and recognizing the standard of excellence on the world wide web. Its web site is located at http://www.webaward.org.

CONTACT: Sports Media Challenge | Rafi Shikoh, Marketing and New Media Director, 704/365-5027, rshikoh@ix.netcom.com | http://www.sports.mediachallenge.com | or |

Web Marketing Association | William Rice, wrice@webaward.org | http://www.webaward.org

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FOR IMMEDIATE RELEASE

THE INDIANAPOLIS NEUROSURGICAL GROUP UNDERSTANDS

REPUTATION MATTERS, FORMS RELATIONSHIP

INDIANAPOLIS, May 8, 2002; Indianapolis Neurosurgical Group, Inc. (ING) announces their new relationship with Indy-based public relations and marketing communications firm, Reputation Matters, Inc. ING is the largest medical group specializing in neurological surgery in the Midwest. Reputation Matters has secured an agreement to provide ING with PR and marcom counsel, focusing on various regional shareholder populations. Terms of the agreement are undisclosed.

Leadership at ING recognizes an emergent need to provide improved informational outreach to their patients and referring physicians. “For over the thirty years, ING has provided comprehensive care of the brain and spine to individuals and organizations across the country,” said Cathy A. Campbell, ING’s director of operations. “We have built a legacy in Indiana’s medical history. As our Group continues to evolve and grow, we must enhance our methods of communication.”

Reputation Matters’ principal consultant, Detra L. Perry, acknowledges a trend in the medical community toward seeking fresh marketing communications. “Physicians are a traditional and conservative business segment,” notes Perry. “At the same time, they still have a need to disseminate information to their patients, staff and referring physicians.”

As a business, the medical community’s awareness of their Group is important to ING. “Business is business, and we want our medical advances to be communicated,” Campbell said. “We feel that this goal can be achieved with Reputation Matters’ knowledgeable approach to healthcare. Conservative, yet at the same time innovative — this tactic is appealing to our Group.”

Noting that ING is pleased with their agreement with Reputation Matters and the progress they are making on several initiatives, Campbell said, “Our physicians at ING are specialists in neurological surgery. We’ll leave publicity and marketing to the specialists in communications. I’ve worked with her [Perry] often over the past ten years. She’s a public relations and marketing wizard, and more importantly to ING, she understands the medical field. We are all looking forward to great results.”

About Indianapolis Neurosurgical Group, Inc.

Neurological surgeons and support staff of the Indianapolis Neurosurgical Group (ING) have provided comprehensive patient care since 1970. ING strives to be the premier provider of compassionate, patient-focused care of the brain, spine and nervous system through integrity, skill and teamwork. As such, ING has built a national reputation as one of the largest and most progressive neurosurgical practices in the country.

With a presence in more than five Indiana-based office and hospital locations, ING provides consultation and medical support for many professional and collegiate organizations. ThinkFirst Indiana, the Indianapolis Motor Speedway, the National Football League and the Indianapolis Colts, as well as many high school and collegiate athletic groups across Indiana, are among those that receive care from ING. Learn more about this Group by visiting http://www.ingmdgroup.com.

About Reputation Matters, Inc.

Detra L. Perry is founder and principal consultant of Indianapolis-based Reputation Matters, Inc., an Indiana corporation founded in 2001. This public relations and marketing communications firm provides consulting services for individuals and businesses. Services provided by Reputation Matters fall within three areas of core competency: research, writing and relationships. For more information, call 317.875.6838, email inspired@reputationmatters.com or visit http://www.reputationmatters.com.

# # #

Contact:

Detra L. Perry, Principal Consultant

Reputation Matters, Inc.

1427 West 86th Street, Suite 300

Indianapolis, IN 46260

317.875.6838

inspired@reputationmatters.com

http://www.reputationmatters.com

or

Cathy A. Campbell, Director of Operations

Indianapolis Neurosurgical Group, Inc.

8402 Harcourt Road, Suite 500

Indianapolis, IN 46260

317.396.1303

ccampbell@ingmdgroup.com

http://www.ingmdgroup.com

Related Indianapolis Colts Press Releases

The National Strength and Conditioning Association (NSCA), the worldwide authority on strength training and athletic conditioning, will conduct its 26th annual National Conference July 16-19, 2003 in Indianapolis, Indiana. This premier strength and conditioning event attracts nearly 2,000 professionals from around the world.

Who Should Attend:

·

Most sports bettors feel that there’s no better betting than online football betting. This is true for myriad reasons, but perhaps most importantly because football betting can be a game of skill if approached in the right manner. Put simply, do your homework, and online football betting can be a winning proposition.

For example, take the 2005 NFL Professional Football Season and the Indianapolis Colts. The football handicappers had a field day with the Colts. Imagine starting the season with $ 100 and pressing your bet on the Colts. By the end of the season, that $ 100 could have been worth many, many times more. The Indianapolis Colts were the best online bet in football almost all of last season.

The reason so many sports bettors are more prone to bet on football really comes down to the odds and the lines handicappers offer on the games. With some dedicated research, anyone can bet on football and become quite good at it. The secret is to never become too greedy and always keep the focus on what the research shows and not what the odds are saying.

Very often, gamblers who wager on football are disappointed when they first begin placing their bets during pre-season. In fact, pre-season can be a great time to watch football but a horrible time to bet on football. This is due not just to the volatility of the players as they settle into the season, but also the coaches, who frequently rotate their players in and out of games to study new players’ performance.

In anticipation of your mid- and later-season football betting, use the pre-season as an opportunity to take notes on players and the teams. Watch how the key players are working without their starters beside them. This early research will flesh out your knowledge of the teams’ standard seasonal performance, and give you a more thorough understanding of the team’s potential to perform in adversity.

Football betting is way for fans to enhance their experience of the game, a way to feel more fully involved. But a fan’s home team passion can be his or her undoing. Perhaps most importantly in football betting, be scientific. Many bettors have committed to never bet on their favorite team, resigning themselves to an inability to see the game objectively. While this may not be necessary for every football bettor, it is certainly prudent to make every effort to remove as much emotion as possible from the football bet.

It is important for gamblers who bet on football to learn all they can about the teams playing in both college and NFL football. Even more importantly, gamblers who bet on football need to follow the injury reports for the players on the teams they are considering betting on in any given game. Key injuries change everything, which is one reason for large movement between morning lines and the lines at game time.

In online football betting, as in betting on anything with so many variables at work at once, bettors will certainly make mistakes from time to time. But just as a team must approach every game as a blank slate, bettors must also consider every game free from the weight of a loss or the glee of a winning streak. Forget the past and look only to this weekend’s games. As a winning football bettor once said, the last weekend’s game can teach you how to improve but next weekend’s games are the games you stand to win.

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Related Indianapolis Colts Press Releases

Decker Communications, Inc. (http://www.deckercommunications.com), a leading communications training and executive coaching firm, announces its annual list of Top Ten Communicators. This year’s list highlights notable individuals from business, politics, sports and entertainment — and shows how their communications helped make or break them in 2007.

The Ten Best

1. Gov. Mike Huckabee — probably the fastest rise ever from relative obscurity to the cover of the weekly news magazines. A front runner for the Republican Presidential nomination, Governor Huckabee is open in style, authentic, natural and amazingly great at thinking (and speaking) on his feet. He tells stories, and connects with people. Powerful tools when you have to build trust and credibility visually, quickly and mostly through TV. And powerful tools for a leader.

2. Dr. Mehmet Oz — He became “America’s Doctor” in one short year, because of his communications (and Oprah of course). The communication experience he delivers is a man of the people – trusted by the people. He is able to synthesize complex health/medical discussions into something tangible. Add to that straightforward and down to earth advice, funny and real – you have a real (and media) superstar.

3. Al Gore — In a few short years he transformed himself as a speaker by becoming open vs. closed, vulnerable vs. distant, fluid vs. stiff. He worked at it, and even though he did not ‘invent the internet,’ he did invent ‘global warming.’ Or his film “An Inconvenient Truth” gave it the exposure to get in the popular vernacular. But it was Gore himself as narrator of the film who did the job. Even if he hadn’t won the Academy Award, Al Gore would get the communicator’s comeback of the year award.

4. Ben Zander — He speaks on leadership, teamwork and creativity in an original style — yet he is a world-renowned musician and conductor. A master at creativity – he expresses himself with reckless abandon – and makes the case as well as anyone that communication rides energy.

5. Maria Bartiromo — She knows her subject well, and has ridden her stint as financial commentator to a news anchor and respected interviewer on CNBC and nationally. Her distinctive style, with a slight New York accent, powerful voice, and eye communications are even more causative of her rise to fame than her full lips. Even when confronted with recent controversy, her confident communicating enabled her to overcome adverse publicity.

6. Tony Dungy — the first NFL Coach to defeat all other 32 NFL teams. He won a Super Bowl and his Indianapolis Colts are contending again this year. Author of the best selling “Quiet Strength,” Tony Dungy is forceful as a person, coach and man. When his son James tragically died in 2005, he spoke up about it, and was vulnerable. When he wanted to put his beliefs up front, he did so with firm conviction. For when he speaks, he is low key but carries a big stick.

7. Glenn Beck — “First Brain Friendly” is a term almost invented for Glenn as he always has a ready smile even amidst strong diatribes. The first communicator to get his own steady hour show on the instant and pop-corny CNN Headline News, he interviews extremely well, is fast on his thinking feet, and is personally vulnerable — great communication attributes.

8. Dr. Jim Dobson — This conservative Christian commentator speaks out on unpopular issues with a force and power of content that belays his soft and humble style. He has amazing impact without seemingly raising his voice. He embodies our leadership concept of “forward lean.”

9. Steve Jobs, Guy Kawasaki, Garr Reynolds — here we have three top notch communicators at varying degrees of public impact, but ALL sharing brilliant use of visuals as PowerPoint (or Keynote) support. Steve Jobs was singled out as #1 of the Top Ten two years ago, and could justifiably be so again with his brilliant introduction of the iPhone. Guy Kawasaki was in the Top Ten last year, and deserves it again for consistency of speaking, knowing speaking, and knowing human impact. Garr Reynolds is new to the list, but probably is the best at knowing all there is to know about design, and is just out with his great new book “Presentation Zen,” following his blog of the same name.

10. Oprah Winfrey — she probably deserves to be on each year’s Ten Best Communicators list since she is so good, so versatile, and rather than reinventing herself she builds on what she has already created. She spoke up sharply and with power when there was scandal in her Foundation, and no doubt will continue to be a role model for great communications because of her energy, vulnerability and consistency.

To view the Top Ten Worst Communicators of 2007, please visit http://www.301url.com/2007topten.

For additional information on the subject of this release, contact Kelly Decker or visit http://www.deckercommunications.com.

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Related Indianapolis Colts Press Releases

Decker Communications, Inc. (http://www.deckercommunications.com), a leading communications training and executive coaching firm, announces its annual list of Top Ten Communicators. This year’s list highlights notable individuals from business, politics, sports and entertainment — and shows how their communications helped make or break them in 2007.

The Ten Best

1. Gov. Mike Huckabee — probably the fastest rise ever from relative obscurity to the cover of the weekly news magazines. A front runner for the Republican Presidential nomination, Governor Huckabee is open in style, authentic, natural and amazingly great at thinking (and speaking) on his feet. He tells stories, and connects with people. Powerful tools when you have to build trust and credibility visually, quickly and mostly through TV. And powerful tools for a leader.

2. Dr. Mehmet Oz — He became “America’s Doctor” in one short year, because of his communications (and Oprah of course). The communication experience he delivers is a man of the people – trusted by the people. He is able to synthesize complex health/medical discussions into something tangible. Add to that straightforward and down to earth advice, funny and real – you have a real (and media) superstar.

3. Al Gore — In a few short years he transformed himself as a speaker by becoming open vs. closed, vulnerable vs. distant, fluid vs. stiff. He worked at it, and even though he did not ‘invent the internet,’ he did invent ‘global warming.’ Or his film “An Inconvenient Truth” gave it the exposure to get in the popular vernacular. But it was Gore himself as narrator of the film who did the job. Even if he hadn’t won the Academy Award, Al Gore would get the communicator’s comeback of the year award.

4. Ben Zander — He speaks on leadership, teamwork and creativity in an original style — yet he is a world-renowned musician and conductor. A master at creativity – he expresses himself with reckless abandon – and makes the case as well as anyone that communication rides energy.

5. Maria Bartiromo — She knows her subject well, and has ridden her stint as financial commentator to a news anchor and respected interviewer on CNBC and nationally. Her distinctive style, with a slight New York accent, powerful voice, and eye communications are even more causative of her rise to fame than her full lips. Even when confronted with recent controversy, her confident communicating enabled her to overcome adverse publicity.

6. Tony Dungy — the first NFL Coach to defeat all other 32 NFL teams. He won a Super Bowl and his Indianapolis Colts are contending again this year. Author of the best selling “Quiet Strength,” Tony Dungy is forceful as a person, coach and man. When his son James tragically died in 2005, he spoke up about it, and was vulnerable. When he wanted to put his beliefs up front, he did so with firm conviction. For when he speaks, he is low key but carries a big stick.

7. Glenn Beck — “First Brain Friendly” is a term almost invented for Glenn as he always has a ready smile even amidst strong diatribes. The first communicator to get his own steady hour show on the instant and pop-corny CNN Headline News, he interviews extremely well, is fast on his thinking feet, and is personally vulnerable — great communication attributes.

8. Dr. Jim Dobson — This conservative Christian commentator speaks out on unpopular issues with a force and power of content that belays his soft and humble style. He has amazing impact without seemingly raising his voice. He embodies our leadership concept of “forward lean.”

9. Steve Jobs, Guy Kawasaki, Garr Reynolds — here we have three top notch communicators at varying degrees of public impact, but ALL sharing brilliant use of visuals as PowerPoint (or Keynote) support. Steve Jobs was singled out as #1 of the Top Ten two years ago, and could justifiably be so again with his brilliant introduction of the iPhone. Guy Kawasaki was in the Top Ten last year, and deserves it again for consistency of speaking, knowing speaking, and knowing human impact. Garr Reynolds is new to the list, but probably is the best at knowing all there is to know about design, and is just out with his great new book “Presentation Zen,” following his blog of the same name.

10. Oprah Winfrey — she probably deserves to be on each year’s Ten Best Communicators list since she is so good, so versatile, and rather than reinventing herself she builds on what she has already created. She spoke up sharply and with power when there was scandal in her Foundation, and no doubt will continue to be a role model for great communications because of her energy, vulnerability and consistency.

To view the Top Ten Worst Communicators of 2007, please visit http://www.301url.com/2007topten

For additional information on the subject of this release, contact Kelly Decker or visit http://www.deckercommunications.com.

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Restaurant.com, a national gift certificate savings source, and ExactTarget, a leading provider of on-demand one-to-one marketing solutions, have announced today a new integration of services that provides marketers with high-value, low-cost restaurant gift certificates. Through the integration, marketers can now add restaurant gift certificates as incentives to interactive campaigns to convert browsing shoppers into buying customers.

Valid at more than 8,500 restaurants nationwide, Restaurant.com gift certificates provide organizations of all sizes, from large corporations to local businesses, a tailor made marketing incentive solution. Marketers who use ExactTarget have access to wholesale quantities of Restaurant.com gift certificates that offer at least 60-percent savings, including $ 25 gift certificates for less than $ 10. High worth, low cost, and simple redemption make the gift certificates an attractive incentive option for marketers wanting to add more appeal to their campaigns.

“ExactTarget approached us about their impressive suite of services to enhance our email marketing and to stay top of mind with diners and restaurant owners,” said Cary Chessick, Restaurant.com president and CEO. “They have a talented and creative team and the collaboration led to the development of the ExactTarget and Restaurant.com service integration.”

Restaurant.com gift certificates can be automatically rewarded to email subscribers after completing a required action, with minimal set-up needed from marketers. Online retailers, for example, insert Restaurant.com gift certificates into product promotions to reward customers for minimum total spending, or purchasing specific products.

“With the current state of the economy, marketers are seeking new ways to motivate their consumers to action and our integration with Restaurant.com speaks directly to this marketing need,” said Peter McCormick, ExactTarget co-founder and vice president of partners and channels.

Available on the ExactTarget Extensions Network, the online site that hosts a range of value-added services from ExactTarget partners, Resturant.com gift certificates are available for marketers to:

– Drive desired customer behavior from an email or Web site to ultimately boost product sales, increase shopping cart sizes and refer customers

– Automate gift certificate distribution by building a marketing program once and letting it run

–Integrate within the existing campaign design, ensuring a consistent customer experience

–Quickly distribute gift certificates to targeted clients, customers, and partners via email

In addition to $ 25 gift certificates, $ 50 and $ 100 denominations are available for prices that are also at least 60 percent less than their face value. For marketers, Restaurant.com gift certificates can be customized with a company logo or marketing message and delivered electronically via email, or through paper gift certificates and gift cards. Recipients visit a redemption only Web site and enter a unique code to apply the credited amount toward restaurant-specific gift certificates. Redemption value, not cost, is displayed on gift certificates and cards.

ExactTarget clients can obtain additional information about Restaurant.com gift certificate incentive options by contacting their ExactTarget account representative, visiting http://www.Extensionsnetwork.com or calling Restaurant.com Corporate Sales at 888-745-6989.

About ExactTarget

ExactTarget, Inc. is a leading provider of on-demand email marketing software solutions. The company’s suite of on-demand one-to-one marketing applications enable clients to send business-critical and event triggered communications to increase sales, optimize marketing investments and strengthen customer relationships. ExactTarget offers four editions of its on-demand software application along with integrated solutions such as ExactTarget for AppExchange and ExactTarget for Microsoft Dynamics CRM. ExactTarget offers a range of optimization services including support, implementation and training, integration, deliverability, account management, design and deployment and strategic consulting. ExactTarget’s software powers permission-based email communications for thousands of organizations including Careerbuilder.com, Expedia.com, Florida Power & Light, Gannett Co., Inc/USA TODAY, the Indianapolis Colts, The Home Depot, The Leukemia & Lymphoma Society, Liberty Mutual Group, Papa John’s and Wellpoint, Inc. For more information, please visit http://www.exacttarget.com or call 1-866-EMAILET.

About Restaurant.com

Restaurant.com connects restaurant seekers and food lovers to savings at more than 8,500 restaurants nationwide and to various online retailers. As the nation’s leading online directory of restaurants and restaurant gift certificate provider, the company brings people together to relax, converse and enjoy well-prepared and -served meals at affordable prices. Restaurant.com has operated since 1999 and is based in Arlington Heights, Ill.

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